In 2024, getting quality leads was a major problem for companies trying to reach the best prospects. Deliverability was another obstacle to email outreach. Avoiding spam folders or bounces took more than verifying your mailing lists. New restrictions from email providers added another layer of technical complexity. But staying relevant continued to be the main success factor.

Relevant, engaging email outreach relies on audience segmentation, and segmentation is only possible with accurate data.

While many lead enrichment solutions rely on LinkedIn’s B2B database, Sales Fuel is different. Sales Fuel provides fresh, accurate, and complete B2B web data, covering direct dials and emails of companies and their employees. In this article, I’ll discuss why web data of a game-changer for lead enrichment.

Benefits of using web data as a primary source

LinkedIn is a behemoth, boasting over 1 billion users in more than 200 countries, which would make it the largest B2B database in the world. However, there are still many B2B profiles missing in the data. The significance of web data depends from industry to industry. For instance, having an online presence is less common in many industries – construction, heavy industry, or logistics.

Besides this, getting web data depends on your target market, if Asia is your main target market, you need comprehensive data for lead enrichment. That’s why relying on LinkedIn for your B2B data can be limiting for your growth, both:

  • Outside the Western Hemisphere, and
  • In more traditional industries.

Why Sales Fuel is more useful than other web data sources for lead enrichment

Sales Fuel provides web data, covering information about companies and people. Here are multiple ways to find data:

  • Company Search

If you use the company search, you will get complete information about that company, including phone number, email address, location, employee count, business turnover, and so on.

  • People Search

With this search, you can access details of an individual, his/her profile, phone number, email address, and job history.

  • Industry Search

You can also search for data by entering the name of the industry. With this, you will get a list of companies who are engaged in that industry and other useful information. You can also access job profiles of employees working for that industry.

  • Email Finder

Using the search page, you can also get email addresses of companies and their employees with job titles.

  • Discover

You can also discover similar companies, and profiles and access crucial data for your business needs.

Click here and find companies, industries, and contacts!

Wrapping up

Not all B2B databases are accurate. Simply reply on Sales Fuel for lead enrichment and access a wide range of potential contacts– many of whom aren’t available on other B2B databases or are already overwhelmed with outreach.

Download Sales Fuel Chrome Extension and get web data that helps you find untapped leads with accurate, up-to-date info. This makes it easier for you to segment your audience, personalize your outreach, and boost engagement.

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